Pharmaselect product line

 

Music City Club branding

 

Pizza Mizza CD Manual

 

Bena Megaboard Ad visual

 

Austrian Red Cross CD Manual

 

Various Illustrations

 

Cremesso campaign visual

 

Holiday Cat Branding and Webdesign

1
1

Even the longest journey begins with one step.

In the beginning, you have no idea where things will go. You sit there, looking at a blank canvas. It’s kind of scary, but don’t panic. Everything you need to know, I can describe to you with one word. Story. You have to be free. To tell a story and not feel constrained by it, but let it liberate you.The craft of designing means to step in someone else’s shoes, someone else’s ideas. It’s about chemistry, about understanding the world.

It is an exciting experience, to step out on the road and go wherever it takes you. You start by placing basic shapes. Black and white. It`s unbelievable how much expressiveness you can put into it. The beginning of a creative process.

You can’t command it. You have to work to get inspired. And when the idea comes, you know it. You don’t need a big studio or great drawing skills. All you need is a computer and the will to be curious.

Create something exciting, surprise your audience. Let something unexpected happen. Use your freedom to break some rules, that is the only way to move forward. Have the courage to explore. It’s all inside you.

01

apo TV channel design / art direction

About the Project

apoTV is a digital signage channel by Herba Chemosan AG – the largest pharmaceutical wholesale corporation in Austria. After several successful years, the channel needed a modern and fresh redesign. The program is put together individually and the length and content of single segments were to stay unchanged. The  task mainly consisted of three parts. The overall visual concept, animation sequences between the program slots and the layout of the dynamic content slots. As a side quest, I gave the old logo a facelift.

Simple Concept

The idea was quite straight forward. The previous designs – as well as the logo, were based on a circle. This simple geometric form is a very versatile base for the various designs. 

The second part was the color coding of the slots. Here I used color combinations with a base hue which described the character of the slot. Attention rising red-orange base for the news slot, a green base for herbal themed slots and so on.

Making Of

During the process, some very neat visuals emerged which I find worthy of sharing with you.

02

pizza mizza experience design / concept / art direction / graphic design

Eating with our eyes first

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. 

Eating with our eyes first

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. 

Basic CMYK

Cremesso ad concept proposal

home_bg_design_1

Finecraft background visuals

6

Pizza Mizza Kura Kralovske ad campaign

BENA_MEGABOARD_visual

Bena mega-board

pizza_mizza_cd_manual

Pizza Mizza CD Manual

cremesso_una_visual_2

Cremesso Viva – ad campaign visual

cremesso-guatemala-visual

Cremesso Guatemala-campaign visual

finecraft_visual

Finecraft visuals

20years_AME

AME 20th anniversary visual

denis_fox_logo

Denis Fox branding

ORK-CDM WOOD2_0004

Austrian Red Cross – CD Manual

edymax-branding

Edymax

zozahradydokuchyne-logo

Zo Záhrady Do Kuchyne – logo design

speak-global-home

Speak-Global language school

WEB AME 150208 3

AME web design

holidaycat-signet-800x800

Holiday Cat

emGrills

em grills

FOB IDO50 DE v03 111017.ai

Idom / Idom Mite

IMG_3888

Photography – SHT Showroom

PM KRABICA 6

Pizza Mizza – design concept

docSnyder [Konvertiert]

illustrations

ahBLACK

3D

MCC1140907

Music City Club Prague

FN folder LOGO

Fibre Networks – branding proposal

GoE

Garden of Eden

VTO_5_BLOCK

VTO

buffet

Buffet Clothing – logo design

PM-ill COVER

Various illustrations for Pizza Mizza

arthrpur_thumb

Algesal Arthropur branding

PM_FOOD_COURT_Camera_2_BLUR

Pizza Mizza – food court

DOB31E2

Pharmaselect product line

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